The decision wasn’t an off-the-cuff one, but stemmed from a natural and spontaneous calling inherited through the sentimental and indelible bond that unites whole generations.

It was an authentic passing of a baton from father to son, in which sentiments like “LoveandPassion” merge perfectly with values such as “Beautyand Elegance”.

This extraordinary fusion inspired the Umbrian businessman to realize his dream plan in part and continue developing it up to today.